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Overview
Google search statistics, according to Internet Live Stats, stand at 40,000 queries per second, on average. Do the math, and you get 3.5 billion daily searches and a yearly 1.2 trillion via Google alone, which reports show has a 67.78% search engine market share. If these numbers are any indication, the search engines, to this day, are the average user’s go-to channel to find information online.
The principal objective of search engine optimization (SEO) is to rank your web properties well, first in the search results pages as much as possible, so people looking for your brand, product, or service find your content with relative ease. At the very least, SEO ensures your website is highly searchable, ultimately bringing more traffic to your content.
A number of factors affect how sites and videos rank nowadays, as opposed to the days of old when all you needed was stuff keywords in your content and obtain as many backlinks to your site as possible, regardless of the trustworthiness of the sources, even the quality of the content.
And because analytics and monitoring tools are such an important element of SEO (and online marketing, in general), this review will tackle Pro Rank Tracker, a cloud-based rank tracking and reporting tool that lets you monitor and analyze the performance of all your URLs and the keywords tied to them from one centralized dashboard.
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What is Pro Rank Tracker?
Pro Rank Tracker is a highly scalable rank monitoring service that helps businesses fetch more organic traffic by focusing their efforts on the right keywords. It helps bloggers, web admins, SEO experts, SEM agencies, video and affiliate marketers discover and implement better keyword optimization strategies, outrank the competition, and boost their revenues.
The tool comes with a unified dashboard that lets you view your URLs and keywords in one place, and how they’re stacking against similar sites. Pro Rank Tracker is equipped with built-in features such as local and mobile ranking, white-label reports, and cloud storage, among many others.
It supports multiple languages (i.e., French, German, Dutch, Japanese, Italian, Spanish, and Turkish). The app can also track rankings on a number of search engine, ecommerce, and video platforms, including Amazon, Google, Yahoo, Bing, Ask, AOL, Lycos, Yandex, Google Videos, and YouTube. Pro Rank Tracker provides daily rank tracking updates, plus on-demand updates.
Setup and Implementation
Because Pro Rank Tracker is a web-based platform, no installation is necessary. Sign up for the service, if you haven’t yet already, and log in to start adding URLs and keywords to rank and track.
The service offers multiple subscription packages, including a free basic account that lets you work with two URLs and a maximum of 20 terms, an option suited for those intending to test-drive the application before upgrading to a paid plan.
Features
Dashboard
Pro Rank Tracker comes with a clean, easy-to-use interface that’s packed with real-time tracking data to help you focus your efforts on the websites and videos that make sense for your bottom line.
The dashboard offers three ranking views. The URL view showcases every relevant data for every URL you track, how many of your keywords are in the top 1, 3, 10, 20 and 100 rankings, and whether or not rankings have gone up or down locally or globally in the past 24 hours.
The Term view breaks down into digestible bits how each keyword is faring. Available data can be filtered accordingly, depending on which type of analysis you intend to perform. The List view displays a summary of all your URLs, the total number of keywords for each URL, a quick link to the reports, and so on.
The left-hand side of the dashboard contains clickable menu options to various actions you can perform within the application. These include accessing different report types (i.e., overview, progress, comparison, benchmark, shared, and automated reports), adding automated notifications, tweaking the MyRanks client app settings, personalizing your email reports templates, creating and saving filters, and adding new sub-accounts, among many others.
Google: Organic, Maps, Local, and Mobile Tracking
Because Google is such a dominant force in the search engine space, Pro Rank Tracker makes it easy for users to visualize the rankings of their web properties on various Google search engines: Google.com, Google Mobile, Google Local Finder, Google Snack Pack, and the many country-specific search engines.
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To start adding terms and URLs, navigate to the “URLs & Terms” menu on your dashboard’s left-hand side, and then select the appropriate option: Add (Desktop), Add (Mobile), Add (Local Finder), or Bulk Add.
For local tracking, ensure that at least one Google search engine is selected before turning on the “Local Tracking (Google only)” switch. You will then be prompted to choose the appropriate country, city, and even the local language.
And since Pro Rank Tracker continuously monitors ranking changes, including the biggest jumps and drops in the last 24 hours, you’ll know right away how a Google algorithm change, if any, affects your sites.
White Label
For SEO agencies managing numerous websites, Pro Rank Tracker has a white-label functionality that lets you share professional-looking branded reports with your clients on a regular basis – daily, weekly, or monthly.
No Pro Rank Tracker identification is visible anywhere on the report, just your business colors and logo.
MyRank App
Pro Rank Tracker’s mobile app, the MyRank Client app, lets you track your videos’ and websites’ rankings anytime, anywhere – using your tablet, smartphone, or other mobile devices. You can create and export graphs on the go, and share branded reports to your clients in just a few clicks.
Download the MyRank app on your device through the Google Play Store or the App Store, or scan the QR code found in the admin console.
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WordPress and cPanel Plugins
Pro Rank Tracker’s WordPress plugin enables you to view a website’s rankings directly from the WordPress admin panel. No need to switch between applications to find the information you need.
If you’re a hosting company, you can offer Pro Rank Tracker as a value-added service to your clients. The cPanel plugin then fetches ranking data from Pro Rank Tracker and streams it straight into their cPanel account. The cPanel plugin also works for those using dedicated servers.
Who Should Use Pro Rank Tracker?
Pro Rank Tracker is for anyone who wants the web properties they manage – business websites, ecommerce stores, or YouTube channels – to rank well on the internet. Whether you’re a blogger, a website administrator, an in-house SEO expert, an agency offering SEO/SEM services to multiple clients, or an independent online marketer, Pro Rank Tracker helps you determine the effectiveness of the optimization techniques you’re employing.
Various subscription packages make the application suitable for businesses of all shapes and sizes, with the option to upgrade or downgrade anytime.
Why Pro Rank Tracker
Pro Rank Tracker is a comprehensive but easy-to-use rank tracking tool that carries essential rank monitoring and reporting features to boost the search engine performance of your sites and videos. Actual users have been giving Pro Rank Tracker a thumbs-up regarding performance and affordability. Based on our assessment of the tool, it’s definitely worth checking out.
The post Pro Rank Tracker – Cloudswave Editorial Review appeared first on Cloudswave Blog.
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