Check out this week’s “Monday Mashup – Search Roundup”; A list of all the interesting articles available!
There you have it folks!
What does Content marketing involve?
Basically, it refers to the creation and promotion of all types of online content, including articles, videos, podcasts, infographics, animations, and any other type used to promote a website.
It has been seen as a way to create value for customers by offering valuable information through inspiring articles and case studies. Likewise, content creators harness the value of quality content by increasing brand awareness, earning links on reputable blogs and improving organic rankings.
Content marketing has become very attractive for companies compared to the traditional methods for brand awareness such as advertising. That leads me to ask a couple of questions: Is it more interesting for online businesses and blogs to invest in content marketing rather than digital advertising? What are the strategies that can help you optimize your content marketing?
Well, this week’s roundup gathers some articles to answer these questions and help you manage your content marketing by offering different strategies.
- The 7 deadly sins of content marketing by Trond Lyngbø
- 6 Digital And Content Marketing Predictions For 2016 Coming True by Vanhishikha Bhargava
- 13 content marketing metrics to track for optimum conversions by Khalid Saleh
- The Miles Davis Approach to Content Marketing Strategy by Jason Miller
- Your CEO Needs These 4 Content Marketing Metrics by Elizabeth Clor
- Advertising legend Sir John Hegarty explains the danger of opting for digital ‘content’ over old-fashioned ads by Lara O’Reilly
- Your Step By Step Content Marketing Strategy by Mike Templeman
- How to Use Content Marketing in Your Visual Branding by William Johnson
- Is Interactive Content The Future of SEO? by Mansi Dhorda
- Is Content Marketing Better than Advertising? by Frank Strong
When evoking content marketing, social media marketing automatically comes to mind, especially since it’s one of the most common content promotion tactics that marketers need to have.
Social media channels put your content in front of the right audiences. Because of that, the second section of this roundup is dedicated to social media marketing and and all the different strategies available to help you manage your social media influence through various platforms such as Twitter and Facebook.
- 4 Best Practices in Social Media Marketing by Amie Marse
- Social Media Visuals: How to Easily Create Visuals Without a Designer by Michael Stelzner
- Driving Your Social Media Campaigns with Competitive Insight by Brett Relander
- Social Media Acronyms That All Marketers Should Know by Emily Copp
- Why the Best Leaders Are Social Media Savvy by Zoë Henry
- Not Using Social Media Software? It May Be Costing You by Jeremy Goldman
- How to Create Quality Facebook Canvas Ads by Donna Amos
- Here’s How To Use Social Media At Each Stage Of Your Career by Rich Bellis
- 7 Steps You Need To Take Before Paying For Social Media Ads by Aaron Agius
- 7 Twitter Marketing Mistakes You Should Never Make by Chirag Kulkarni
Comment below if you would like to suggest another article that is not in the list.
Cheers ![;)]()
The post Cloudswave’s Monday Mashup – Search Roundup for May 16th, 2016 appeared first on Cloudswave Blog.